Wednesday, June 10, 2009

Music is Feeling The Effects of the Twitter Takeover

O.A.R. frontman Marc Roberge is leveraging the Twitter phenomenon to his band's advantage! According to Billboard.com, his island-vibe roots-rock act is embracing the new social media website for a first-of-its-kind Tweet songwriting contest that will result in a new song being released exclusively via iTunes in October!




"I really kind of got into it with the first idea, 'Wouldn't it be cool if we could just kind of get together with the people and hear what they have to say lyrically?'" Roberge says. "And then I thought further about it and said, 'If I collected all of these lyrics from these people and wrote music inspired by it, it's truly like an original idea.' Beginning June 9, 2009 through July 7, fans can submit their lyrics, 140 characters at a time, to O.A.R.'s page at twitter.com/ofarevolution. The band will then pick three winning verses, a chorus, and a bridge that will make up the lyrics of the song. Roberge said in a perfect world, all five songwriting parts will come from different submissions. At that point, the winning song lyrics will be posted for fans to once again get involved by submitting potential song titles. The band will also be uploading video footage to Twitter throughout their summer tour so people can follow along and see the songwriting process.

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