The best marketing ploy to get people in theaters: Guilt.

Every week, the numbers come out on which movies made how much. Then it gets down to the movies that made $15 million or less and those films get parting jabs.

A little while later, you get gems like this story called "5 Reasons Scott Pilgrim vs. The World Tanked." If I'm not mistaken, it came out the same weekend as The Expendables and Eat Pray Love.

That was a plain old terrible weekend to try to release anything else, I would think. You have one movie that is pure estrogen and another that is full of testosterone.

That weekend can be summed up as being it really was Scott Pilgrim vs. The World. And the world won. But now that the movie is getting bashed into oblivion, I feel like the bully who has the last minute change of heart and decides to help up the nerd who got pummeled.

SPVTW was merely trying to get noticed and fit in. I would love to ask the studio what was wrong with going up against The Last Exorcism? Horror movies rarely have crossover appeal. It might have proven to be a decent matchup, but no. You had to go up against the big boys.

So here I am, feeling sorry for Michael Cera and those folks. I don't know who else is in that film. I don't know anything about the comic book or graphic novel or whatever it was originally. All I know is that someone yelled "You can do it!" like Rob Schneider and those became the famous last words.

Here is my $5. I hope it helps.

"5 Reasons Scott Pilgrim vs. The World Tanked."

*image from MSN

Machete Stars rooting for a Lohan comeback... are you?

How to describe Lindsay Lohan's life as viewed from entertainment media... Well, she was a child star in Hollywood so that almost has her destined for trouble. Her parents, Dina and Michael, are always bickering at each other in the press and no matter what you do, one of your "trusted" friends seems to be leaking everything to the media.

According to TMZ, there is the wrong diagnosis for ADHD that seemed to lead to all sorts of craziness and the latest jail stint. So now Lohan is out of rehab, knocking out some photo shoots and things are getting back on track.

I say let's see if she can do it. Britney made it through and she didn't get any special favors, but she also has a dad who is down to earth.

Judging from the cast of characters around Lindsay Lohan, I think she's going to have to find her own fortress of solitude somewhere in the artic to get away from all the antics and nonsense.

Who would you recommend to help Lindsay get her life under control?

Lohan's 'Machete' co-stars root for her comeback

Japanese guitar prodigy wows fans at Ozzy concert.

I remember when I wanted a guitar for my 16th birthday and my mother had no intentions of buying one. I went to work, came up with the money and bought one myself. Slowly, but surely I came to understand tablature and decided to buy the Nirvana music book. I sat there in the music store and learned how to play "Smells Like Teen Spirit."

That was a joyful moment. The song I head banged to every time it came on MTV back when MTV showed music videos. The song that was in my walkman for the duration of the trip to school. The song I thought about when my driving instructor fell asleep while I was doing laps on the highway. And then a 10 year old messed it up.

Sure it was just me on guitar, but in my head I was on stage getting ready to hit the solo and then it happened. This little brat picked up a guitar and was playing my solo! Sure I hadn't actually learned how to play it, but I was getting there! And this kid knew it all. I still hate that kid. Yuto Miyazawa could be that kid.

Here is the video of Miyazawa on stage playing the lead guitar during Crazy Train. He's good. Real good. That should've been me at 10, but I'm not bitter. Just a little angry my mom didn't let me take guitar lessons when I was younger. Stupid piano... I wanted to rock! Playing Crazy Train on the piano doesn't sound the same.

Ozzy Osbourne - Crazy Train (live w/ Yuto Miyazawa).

Twilight werewolf ready to bite slow RV company

Taylor Lautner is suing an RV company because his $300,000 trailer wasn't delivered on time and without the upgrades. That is understandable. What makes it interesting is that he is also suing for emotional distress and "annoyance."

A quick Google search will come up with a bunch of snarky comments about it, but I'll back Lautner on this one. Although I don't think you can sue someone because they annoy you, I do understand the emotional distress.

I've had multiple circumstances where packages were to be delivered and I'd sit at home all day waiting and the package never came. I'd check the tracking info and it says the package couldn't be delivered because no one was home. Little did the lazy delivery driver know, I stayed by the window all day and listened intently for the sound of any loud bumbling that would sound like a delivery truck.

Could it be that my packages weighed more than 20 pounds as the reason the driver didn't deliver it? Could it be that he wanted a longer lunch break or was late on his route or the fact that I lived on the third floor? Went to the wrong address? Maybe all of the above? Well, at that point, it didn't matter what his reason was and it would be real easy for me to show him what "emotional distress" looked like.

I've never had anything shipped that was over $5,000 so I can't imagine how insane I'd be if I didn't get something I paid $300,000 for. Of course, bloggers would laugh at Lautner and call him various names like "Diva", "Pansy" and "Tay Tay." I think they need to read the first couple pages of the lawsuit.

Having bought the trailer with the upgrades means that he doesn't have to go with the trailer that the film producers rent for him. This also means that the producers pay him an extra $3,000 a week for it. In short, the producers basically rent the trailer from Lautner FOR Lautner to use. And without the trailer, all the guy had was a parking spot that said "Reserved for Mr. Lautner."

A loss of $3,000 a week combined with the lack of a trailer that you paid $300k for and you don't have any emotional distress or annoyance? You are at a level of inner peace I will never achieve. I'm Team Jacob on this one. And I still refuse to watch any of the Twilight movies.

Taylor Lautner Cries Werewolf Tears Because He Doesn't Get His Fancy RV On Time

Enter to win and shake your hips with Shakira!

Monday September 27, Airlines Arena in Miami is the place to be. Shakira takes the stage. The crowd is dancing along and hey, there are two empty seats. Wait a minute, those are your seats! Why? Because you won them when you entered the contest on Loren's World.

Here is how it works:

Step 1: subscribe to my newsletter (located on the right side of my blog

Answer the following questions and post on the comment box of the giveaway

•What is your favorite Shakira song?
•Where was Shakira born?
•What is Shakira's boyfriend's name
•What is the name of Shakira's charity
Step 2: Log on to Twitter
•Follow me on Twitter @lorenridinger
•RT: @shakira concert tickets #giveaway at www.lorensworld.com #lorenridinger (use must use the #hashtag in order to qualify)
Contest ends Tuesday August 31, 2010 at 11:59 p.m. The winner will be selected via Twitter on September 1, 2010 at 1.p.m You must complete all steps in order to qualify for entry.

For contest rules and regulations, check out lorensworld.com

It looks like it'll be easier to turn off the tv this fall

There is always some "scientific" study that says how many hours people spend in front of the TV. I usually laugh at the irony the TV news story about watching too much TV and remove it from memory seconds later.

The fall schedule for TV is doing something very special for me this year. It's going to help me leave the house and socialize with people.

How is TV able to do it? By scattering my interests so far apart that I may want to have conversations with other people in real life to fill the dead space.

Due to the fact that there are hundreds of cable channels, I'll stick with broadcast TV for the shows that I want to see.

Monday: How I Met Your Mother. That is it. On the first night of the new season, I'll find something to do with my time until Hawaii Five-O comes on. If I don't like the first episode, the rest of my night is free. 90210 and Gossip Girl were amusing for a while, but I missed so many episodes it's not worth trying to catch up again. I wish CBS had left The Big Bang Theory back at 8:30 on Mondays. That was a good solid hour of laughs.

Tuesday: Maybe NCIS. I'll definitely flip through channels during the show. It runs the risk of losing me at a commercial break if I find something else.

Wednesday: Nothing. I may go ahead and place a standing dinner reservation at a restaurant. I'm sure that time would be better spent in a gym, also.

Thursday: The Big Bang Theory on CBS. Then flip to the second half of the Vampire Diaries on CW and wait for Nikita to come on. I fear Nikita will end up like The Dollhouse being that they are all part of the same genre. I also watched more than enough episodes of Le Femme Nikita on USA. I'm not sure how long my attention span will be. Did Simon Baker ever catch Red John on the Mentalist? Just checking.

Friday: I like Human Target on Fox, but this is the last season of Smallville. Picking Friday was bad enough, but putting them head to head is an instant fail. Smallville wins for what it's worth, but it's Friday! I'll be able to watch it when I'm not already out somewhere.

I have a feeling that this will be the season where I become the kind of person that says "Eh, I don't watch TV that much."

*image from MSN.com

2010 Fall TV Schedule

Top Action Film Bad Guy Expendables

On MSN.com's Parallel Universe, they did a countdown of the best action film good guys. For some strange reason today, I feel like promoting the bad guys. (Yes, I got up on the right side of the bed. Just feeling mischievous.)

10. Chiaki Kuriyama - Gogo Yubari, Kill Bill Vol. 1. Ok, so she only has one bad guy American film. That's ok. She nearly killed Beatrix Kiddo. Maybe if we have her training on another weapon, something fun could happen. Every bad guy crew needs a bad female.

9. Vinnie Jones - Mad Maynard in EuroTrip. Every bad guy group needs the one guy who can get offended by the slightest thing and start yelling at everyone inciting a riot. The way Jones cursed at the French going to a soccer match on a double decker English bus was a tirade that still makes me laugh. He may die faster than any of the other bad guys, but he will be missed.

8. Michael Qissi - Who is that? That's Tong Po! You know, the guy in the Kickboxer movies with the pony tail that beat the crap out of people all the time and rarely says anything? For this guy, the weakness seems to be in the face. That's usually how the fight turns around in favor of the good guy. But if I were putting together a bad guy squad, he would be on it.

7. Jim Carrey - What!? Yes, I have flown off my rocker. But I need a comedian. As dumb as it sounds, his performance as The Riddler in one of those Batman movies was hilarious to me. And with his explosives ability from that role, he would be an asset to me and a nuisance to Vinnie Jones.

6. Bolo Yeung - Definitely the strong, but silent type. I don't think I've ever heard him say anything in a movie. Yeung is the muscle bound guy in films like Bloodsport and Double Impact among his decades of others. The only way to kill this guy seemed to be to drop something heavy on him or wait for him to let his guard down. A slug fest would almost certainly mean sudden death.

5. Mark Dacascos - Don't be fooled by his hosting of Iron Chef. The guy is fast and vicious. His role as Yao Ling in Cradle 2 the Grave showed Jet Li and DMX that he has what it takes. With multiple fighting styles at his disposal, he should be paid well to make sure he doesn't turn against the forces of evil.

4. Scott Adkins - In X-Men Origins: Wolverine, Adkins was Weapon XI. His immortality came with Undisputed II and III, in my book. And I fully believe that the only reason he lost against Michael Jai White in Undisputed II was because he was the bad guy. He had White all day and every which way. No contest.

3. Lucy Liu - In Kill Bill Vol. 1, where she gives her speech after decapitating a Yakuza boss, was great. Bad guy leaders need to be evil and yet logical and calm. She would be a top lieutenant or the boss easily.

2. Simon Rhee - That's Master Simon Rhee to you. 7th degree black belt in Tae Kwon Do. He rocked the eye patch in Best of The Best as Dae Han Park. Epic final fight sequence in that film. He still acts, but is the stunt coordinator on a bunch of films. His brother is Phillip Rhee who usually plays a good guy in his movies. Maybe we can lure Phillip to the dark side. Having master martial artist brothers on your team will boost street cred in all bad guy circles.

1. Cary-Hiroyuki Tagawa - The Boss. What movies has he played in? Tekken, Elektra, The Art of War, Mortal Kombat, Baywatch... the list goes on. With a career spanning 4 decades, he is clearly a seasoned veteran. The only thing you would have to worry about is him killing you to take control. And he probably would.

This would be my all-star bad guy crew to go up against, Sylvester Stallone, Jet Li, Arnold Schwarzenegger, Randy Couture, Terry Crews and Jason Statham. We would win. I'm sure of it. *evil laugh*

*image from MSN.com

The Expendables Smackdown

All the single ladies... put your jazz hands up!

Billboard.com's latest mashup involved Sarah Bareillis covering Beyonce's "Single Ladies." This is the same video that spawned crazy YouTube sensations like the Single Ladies Baby Dance Video. One of my personal favorites, "Clown Does Single Ladies Dance Wrong."

Bareillis does the tune a little jazzy. At first I didn't like it, but I kept listening and it kinda grew on me by the end of it. So without further ado, Here is Sarah Bareillis's "Single Ladies" Mashup.

"Behold, The Power Of Cheese!"

Ok, so having a glitzy title doesn't make a grilled cheese sandwich stand out. With paninis and other sandwiches that people throw in a pan or on the grill, where is a place for the beloved children's classic? Apparently, there is a place for it in controversy.

When we were younger, it was Kraft singles and white bread. Didn't matter what kind. the only difference was some people wanted the crust off and others didn't care.

Now that we are older, it seems as though the Kraft singles don't do it for us anymore. Now we find all sorts of cheeses and try to better a classic by putting a new spin on it.

One of my favorites is buttered sourdough bread, honey Dijon mustard, grilled onions and provolone cheese. Two slices should do the trick. Combine with chicken noodle soup and I'm a happy camper.

Another one is buttered regular white bread with Havarti cheese, add pepper and pico de gallo on the side or tomato soup.

Who has the best grilled cheese sandwich? The world may never know. What is your favorite?

Grilled cheese, please!

*image from Eatocracy

The nominees are in!

MTV has posted their Video Music Awards and the results, in some cases aren't that surprising.

Lady Gaga is nominated for 13 which is a new record. Eminem has 8 which is pretty good for a comeback.

For anyone in a category with Lady Gaga... I wouldn't spend too much time trying to figure out an acceptance speech. I predict a landslide.

VMA Nominations

*Image: EW, Rob Verhorst/Redferns/Getty Images

Gwyneth Paltrow gone country?

Gwyneth Paltrow will show off her singing prowess on the title track of her newest film "Country Strong" due out Dec. 22.

Could this be the start of a switch over? Could we see Paltrow in a video crooning in the pasture?

According to Whitney Pastorek's story, people are "pleasantly astonished." I think that is code for "relieved."

Gwyneth Paltrow talks about singing on "Country Strong"